Like most creatives, I’m constantly creating and/or curating. When I’m not doing one of those, I’m doodling and/or noodling. Eating and sleeping are nice too.
With Summer in full swing and the crew off on other projects, I’m left to run our shops, sites, socials, and YouTube channels solo.
Such is the life of a modern-day creative.
The hustle and struggle is real.
The labor and love is real too.
The problem comes when there’s more labor than love.
That’s when it’s time to take a long look at what’s working…and what’s not.
WHAT’S WORKING = FOCUS
SUBSTACK
I love Substack as a blog and newsletter platform. While I struggle with it as a social media platform, I’m here (and queer) to stay. For now anyway.COLLIDE PRESS SHOP
Sales are up and based on them, I’ve been creating more PRIDE designs and curating more CLASSIC ART and VINTAGE PHOTOS.YOUTUBE = MAIN CHANNEL
After a forced “break,” I’m looking forward to returing to our loyal 4K+ subscribers tomorrow. The channel has been a creative awakening, so it’s been a weird week. Definitely not as creatively or financially rewarding..
WHAT’S NOT WORKING = LESS FOCUS
THREADLESS
I love the high-quality products and wonderful customer support. Yet, no matter what I’ve tried, getting traffic to this shop is difficult. It’s great they have so many options, but do wish there were a few more shop customizations possible. What Threadless can’t/won’t do, Fourthwall (our Main Shop’s platform) does. Currently, the plan is to add fewer new works here going forward.THREADS
I definitely do not love Meta-Static. And now that I can see how few people are seeing my posts (though more than will likely read this newsletter), I see how relatively pointless it is to post much there. Same for Instagram. Most videos on our main YouTube channel have more views in the first 10 minutes than posts on Meta’s platforms have in 10 hours.YOUTUBE = SECOND/TOO CHANNEL
I thought running a second channel might be a good idea, but honestly—it’s hard enough to keep up with one. So I’m only keeping this one active…just in case.TUMBLR
Tumblr is awesome. Mostly as a research tool for me. Not so much for posting anymore. For now.
Speaking of time, it’s way past time this up and get busy (not writing).
Thanks for reading…and Happy Friday!
Clint
